Ask me about social media

People ask me: “Do I need to be on Twitter?”

I ask them: “Do you need a powerful media stream to share information?”

If not, the answer is no.

People ask me: “Do I need to be on Facebook?”-

I ask them: “Do you need to keep top of mind with friends and associates?”

If not, the answer is no.

People ask me: “Do I need to be on Linkedin?”

I ask them: “Do you need a powerful networking tool?”

If not, the answer is no.

People ask me: “Should I subscribe to blogs?”

I ask them: “Do you need to keep up-to-date on current ideas, opinions, and topics related to your industry?”

If not, the answer is no.

People ask me: “Should I write a blog?”

I ask them: “Do you wish to be considered an expert in your field?”

If not, the answer is no.

People ask me: “Should I open a Google alerts account?”

I ask them: “Do you care about what people are saying about you or your company on the Web?”

If not, the answer is no.

People ask me:  “Should I keep up on topics via Twitter?”

I ask them: “Do you need the most up-to-date information on the planet?”

If not, the answer is no.

People ask me:  “Should I use an RSS reader?”

I ask them: “Do you care about saving time by receiving updates in one place from your favorite blogs and Web sites?”

If not, the answer is no.

People ask me:  “Should I care about search engine optimization?”

I ask them: ”Do you care about increasing traffic to your Web site?”  If not, the answer is no.

I’m sincere when I say there are millions of people who can answer no to all the above questions.  They should not even bother with social media outside of having a little fun and killing time.

Rosh

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5 Responses to “Ask me about social media”

  1. Trudy says:

    Good Q&A Rosh.

    I wonder why people make such a big deal about it though, it is a commitment but still it is not like converting to a new religion to use social media for personal/business use. Those who are opposed to it are sometimes REALLY opposed to it and I guess that always surprises me. But you are right, if their answers are no, they should not bother. The funny thing is some of the people I know opposed to social media can answer yes to almost all of these questions.

  2. Rosh, I agree completely that social media isn’t for everyone, and that each person should think about their goals and uses for each platform and community; participating in each is not necessary or worth the time for many people.

    But, as I’m sure you know, there are *far* more uses beyond the simple Q&A for each platform you listed above; the questions you listed above are only a small sample of the potential ways people could use each digital and social media tool, platform and community.

  3. Rosh says:

    You are absolutely right Taylor. It’s a list that could go on for a long while. I encourage people to add to it.

    Rosh

  4. [...] iphone application to publish photographs, new media photographer community member shout outs, Ask me about social media, networking and sharing your story, ISO image search [...]

  5. Rosh: honestly, it’s something you’ve dug into in past posts, so you know about the range of uses: but not everyone does. And that’s how *you* help lead people learn and use “digital and social media for photographers”; just keep the posts coming and the list will grow…

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