Posts Tagged ‘Mitch Joel’

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May
30

The training wheels are coming off

Saturday, May 30th, 2009

wave_logoIf you have been following this blog, podcast or have attended one of my talks around the country you have been listening to me cry  that social media is not a waste of time. I’ve claimed the tools available today are the training wheels for how we will be doing business in the future.

Over the last couple of days Google has rolled out a preview of a new platform called Google Wave.  It is everything and more that we’ve said would be coming our way.

The training wheels are coming off.

I have been shouting from the rooftops that the future of business is collaboration. If you plan on being a business person, you need to understand the best practices, social media etiquette, and how to use these social media tools.

I’m working on a big project with a marketing director of a hospital, a writer, a designer and a design agency owner. Oh, what this platform would do to improve the group’s communication and productivity on this four-month project.

All of our communications would be in one place,  while still allowing private thoughts between the editors. People could be added to the conversation and have access to a full history and progression of the project to date. The marketing director and designer could edit photographs in real time. Calendars and schedules could be easily coordinated. No more lost e-mails.  The possibilities are endless.

I’m sure you have or had projects that could easily benefit from such streamlined collaboration.  Even better news: It will be available on our smart phones, too.

Wave will be an open-source system allowing programmers to create incredibly cool and advanced tools making business communication and collaboration easier and more streamlined than ever.

There will be other platforms like Wave that will not just change business communication, but family communication, conferencing and e-mail. (Could this be the end of e-mail?) This also will change gaming, education, blogging, news gathering , search, public social media integration and digital file management.

Thank you to Mitch Joel for the heads up that the video was available. It’s a long video, but worth your time.

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Apr
2

Why social media? New media photographer video car-cast.

Thursday, April 2nd, 2009

I set up the camera on my steering console and talked about social media, uncut, on my way to complete some errands. I thank the great people I met when I spoke at events in San Diego, Phoenix, Denver, (I think I said Dallas. I didn’t go to Dallas.) Minneapolis and Pittsburgh over the last couple months.  I talk about the why of social media and narrative networking. At one point, the camera falls and I lose my focus a couple times, but, what do you expect – I’m driving!

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Feb
27

Reflections, another epitaph

Friday, February 27th, 2009

I spoke at the Denver Press Club Thursday evening for ASMP (The American Society of Media Photographers) about New Media Secrets. Sadly, this was the same day E.W. Scripps announced the closing of Denver’s 150-year-old newspaper, the Rocky Mountain News. 

How ironic.

When I arrived at the press club, a local TV crew was setting up for a live shoot. Not everyone knew what it was about.  The closing had just been announced a couple hours earlier and had not been disseminated fully via traditional media channels.

How did I find out? Twitter via a PDN (Photo District News) Tweet.  How did PDN find out? Twitter via the Tweets of the saddened reporters sharing their thoughts. They tweeted throughout the afternoon describing the details of the shutdown and memories of their beloved newspaper.

Chances are people on Twitter as well as other new and social media channels knew of the closing before it was announced by any of the mainstream media sources. 

New and social media are relevant.

I’ve already written about some of the reasons why I believe newspapers (Epitaph: Here lies 30 percent profit) are dying. Having been a victim of newspaper downsizing, I have no desire to kick people when they are down. 

But, I do have to say, the owners of the newspapers failed the communities that entrusted them with such an important resource many years ago. We are now paying the price.

New media is here to stay.  I spent a lot of time last night trying to convince a room of about 50 people that their voice is more  important than ever. Social media is our future. We need to care and find the time to contribute to the conversation.

I include myself in the group of new and social media advocates who  still believe in traditional media.

One of my favorite podcasters and digital marketing expert,  Mitch Joel,  started writing a bi-weekly newspaper column within the last year and will have a book published in the fall.  Guru C.C. Chapman was the social media hero after being interview on CNN on Inauguration Day. 

Mainstream media are still beneficial, powerful and necessary.

As for me, last night I joined group of photographers who decided to take the seats at the empty bar behind the TV reporter during his live report, allowing the backs of our heads their 15 seconds of fame.  It was fun, hey, did you see me? 

Rosh 

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